A Day and Its Night
From Manuscript to Bookstore in 90 Days
A Race Against the Clock
Poet, playwright, and Broadway actor George Abud had a vision for his debut poetry collection—one that honored the quiet beauty of ordinary moments. But turning raw manuscript pages into a polished, published book in time for a major theatrical debut was a race against the clock.
George didn’t want to self-publish in isolation, and traditional publishing wasn’t a fit. He needed a partner who could match his artistic vision with precision, care, and execution under a tight timeline.
The Big Idea
Cogrounded partnered with George Abud to bring his book to life in just 90 days—from manuscript to national distribution. We designed a creative production process that was collaborative, fast-paced, and deeply personal.
Our goal wasn’t just to publish A Day and Its Night. It was to give George the experience of being seen, supported, and celebrated as a first-time author.
Activate – Build – Grow
Activate
Held a rapid manuscript review, defined the visual tone, and mapped out a tight production timeline tied to George’s film and stage releases.
Build
Completed full editorial and layout in under 30 days, designed a striking cover, and launched a pre-order strategy for the theatrical premiere.
Grow
Distributed via Amazon, B&N, and IngramSpark. Positioned the book for ongoing sales as a core part of George’s creative platform.
The Impact
- From first call to bookstore shelves in just 90 days
- National pre-orders placed before the official launch
- A stunning debut collection that reflects George’s artistry, voice, and values
- A publishing experience that left the author feeling proud, in control, and fully supported
Future Extensions
George is now exploring future book projects and artistic extensions—and Cogrounded is proud to remain a trusted creative partner.
